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  • Discover the 2 most damaging words

  • Avoid a common phrase so you don't get burned

  • Learn how to instantly increase your credibility

  • Skip this question to appear more experienced

  • 3 words to avoid to sound more trustworthy

  • PLUS: Avoid common & embarrassing mistakes!

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"As CEO of a technology company, I speak with media and knowing what not to say will set me up for success by reducing my risk of making mistakes. Even better, I will be a more credible, confident and effective spokesperson.”

David Rounds |  CEO, NetEffect

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“I'm so glad I got 7 Things You Should Never Say to a Reporter... it was very helpful! As an author, I speak with media and was surprised by some of the words and phrases on this list and will now avoid them in my next interview.”

Amanda Hainline | Author & Speaker

Don't Damage Your Credibility or Reputation

Download the "7 Things You Should Never Say to a Reporter"

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Hi, I'm Kerri Kazarba Schneider, CEO of reel media pr and veteran TV news anchor. I'm a trusted media trainer and speaker coach to Fortune 100 executives, nonprofit leaders and other spokespeople who want to excel at media interviews and public speaking. I've interviewed more than 10,000 people and know first hand what it takes to successfully speak with reporters. Spokespeople I coach learn to convey their messages with confidence, clarity and credibility, so they can ace their interviews. I'm confident I can help you too.

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