EXPERIENCE BEHIND THE TRAINING

TRUSTED BY FORTUNE 100.
BUILT FOR LEADERS IN HIGH-STAKES ROLES.
Reel Media PR is a Seattle-based, woman-owned communications firm specializing in on-camera media training and executive communication coaching. The firm is led by a former TV news anchor who brings real newsroom insight to help leaders communicate with clarity, control, and confidence in media interviews, presentations, and high-stakes moments.
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Strong communication under pressure is not instinctive—it’s a learned skill. And media interviews require a different discipline than everyday speaking or presentations.
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Reel Media PR brings an insider’s understanding of how journalists think, how interviews are shaped, and what makes messages land. Since 2012, we’ve helped executives show up prepared, composed, and credible when it matters most.
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Today, we work with executives and organizations across the United States and internationally, delivering customized media training and executive communication coaching for leaders in North America, Europe, Latin America, and Asia.

Kerri Schneider (Kazarba)
CEO & Founder
I’m a media trainer and executive communication coach working with Fortune 100 executives, nonprofit leaders, and mission-driven spokespeople who need to communicate clearly and effectively in media interviews and public speaking engagements.
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After a 20-year career as a broadcast journalist, during which I interviewed more than 10,000 people, I founded Reel Media PR to help leaders perform at their best in high-visibility, high-pressure moments.
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My focus is helping clients communicate with clarity, confidence, and purpose—especially in situations where their message carries real impact. I’m particularly drawn to working with cause-driven organizations that are shaping important conversations and need to tell their stories with precision and authenticity.
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Outside of coaching, I enjoy traveling, reading, hiking, yoga, and spending time with family and friends.
Committed to your success,


MEET YOUR NEWSROOM INSIDER

Alisa Prinos
Videographer

Pete Schneider
Finance and Contracts
Clients Served Worldwide
US Cities
Bellevue
Boston
Chicago
Los Angeles
New York
Seattle
San Francisco
Washington D.C.
Countries
Argentina
Australia
Brazil
Canada
Chile
England
Mexico
Singapore
Spain
United Arab Emirates
United States
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©2018-2026 Reel Media PR, LLC

