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Executive Media Coaching Reel Media PR
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BE READY WHEN IT COUNTS

Executive coaching for high-stakes media interviews, on-camera moments, and leadership communication.

30-minutes of focused guidance tailored to your goals.

10,000+

Interviews Conducted

500+

Leaders Trained

90+

Five-Star Reviews

20+

Years in Journalism

& Training

YOU'VE BUILT THE EXPERTISE.
NOW OWN THE ROOM.

This training is for executives and other leaders who want to be sharper, more confident, and fully in control when it matters most.

YOU'RE PREPARING FOR

A HIGH-STAKES MEDIA MOMENT

A press conference, TV interview, podcast, or crisis response where your words, and how you deliver them, will define how your organization is perceived. You need more than talking points. You need to deliver under pressure.

YOU'RE WORKING ON

EXECUTIVE PRESENCE

Board meetings, investor calls, all-hands presentations, virtual appearances. You want to consistently project authority, clarity, and credibility in every high-visibility moment your role demands.

WHAT WE WORK ON

FIVE AREAS.ONE GOAL: 
OWN EVERY HIGH-STAKES MOMENT

01

MOCK INTERVIEWS

Conducted by a veteran TV news anchor using real questions drawn from your world. You watch yourself back and get direct, actionable feedback immediately.

02

ON-CAMERA PRESENCE

Body language, vocal authority, eye contact, pacing. Every detail that shapes how you're perceived — refined until it's second nature.

03

SPEAK WITH IMPACT

The same proven principles behind our Speak with Impact training, applied one-on-one, so you communicate with clarity, precision, and influence in every business setting.

04

KEYNOTE & PANEL PREP

From TEDx talks to industry panels, preparation for high-visibility speaking moments, so you show up confident, on-message, and fully in command of the room.

05

MESSAGE DEVELOPMENT

Clarify your key narratives before the camera turns on. We build messaging frameworks grounded in your industry and your organization's specific risks.

COACHING PROGRAMS

THREE WAYS TO WORK TOGETHER

ON-CAMERA COACHING

In a digital-first world, your on-camera presence is often your first impression—and most executives have never had anyone tell them what's not working. This coaching offers expert guidance to improve your executive presence.

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  • 1–3 sessions–virtual or in-person

  • Remote office setup: camera, lighting, background

  • Vocal authority, pace, filler word reduction

  • Body language and eye contact for on-camera settings

  • Wardrobe and styling guidance for broadcast and video

EXECUTIVE MEDIA COACHING

Sessions include realistic mock interviews using questions from your industry and the specific scenarios you're likely to face. You watch the recording, get direct feedback, and leave with proven strategies you can use immediately.

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  • 3 or 6 sessions—virtual or in-person on set

  • Message discipline under pressure

  • Handling difficult or adversarial questions with confidence

  • Turning long answers into clear, quotable soundbites

  • Executive presence on camera 

  • Personalized messaging

  • Session recordings for continued improvement

SPEAK WITH IMPACT

Most leaders know they need to communicate better. Few know exactly where they're losing their audience. This personalized coaching is tailored specifically to your communication patterns and the business situations where you need to perform.

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  • Sessions tailored to your specific communication challenges

  • Structuring messages so they land the first time

  • Commanding attention in meetings and presentations

  • ​Keynote and panel preparation for high-visibility speaking moments

  • Eliminating filler, hedging, and habits that undermine authority

30 minutes. Completely confidential.

"Leaders who command the room — and the camera — invest in showing up prepared."
Kerri Schneider | CEO & Founder, Reel Media PR
Press conference

COACHING RESULTS

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Dominic Delmolino | Amazon, Vice President

"An excellent opportunity to work, and get actionable feedback, on interviewing styles, techniques and approaches."

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Kelly O'Brien | Fred Hutchinson Cancer Research Center, Vice President

"Kerri's media coaching supports not only what you say but how you say it and helps you and your organization connect with your audience in meaningful ways."

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Karl Wirsing | Weyerhaeuser, Communications Director

"Kerri pushes you to challenge yourself through her individual coaching. She speaks from a place of deep and varied expertise and I was particularly impressed with her messaging insights.”

Amy Belcher, Amazon Director

Amy Belcher | Amazon Web Services, Director

"Kerri gets it! Her coaching has significantly helped me improve. I highly recommend her."

Gino Betts, Seattle Office of Police Accountability Director

Gino Betts | Seattle Office of Police Accountability, Director

"I was skeptical about how much I would learn in three media coaching sessions, but Kerri exceeded my expectations. Her feedback and tips were invaluable. Her methods are straightforward and easy to follow."

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Clint Crosier | AWS,  Aerospace and Satellite Solutions Director

"Kerri is an extraordinary communicator! She brought out improvements in my public speaking skills I didn't even realize I needed until I began working with her. And, she couldn't be kinder or more professional." 

YOUR NEXT HIGH-STAKES MOMENT MAY BE CLOSER THAN YOU THINK.

Let’s make sure you're ready to handle it with executive presence, clarity, and control.

The first step takes 30-minutes.

Your first step toward being ready.

STAY READY

Practical insights for high-stakes communication and executive visibility.

Clients Served Worldwide

US Cities

 

Bellevue

Boston

Chicago

Los Angeles

New York

Seattle

San Francisco

Washington D.C.

Countries

 

Argentina

Australia

Brazil

Canada

Chile

England

Mexico

Singapore

Spain

United Arab Emirates

United States

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©2018-2026 Reel Media PR, LLC

Clients Served Worldwide

US Cities

 

Bellevue

Boston

Chicago

Los Angeles

New York

Seattle

San Francisco

Washington D.C.

Countries

 

Argentina

Australia

Brazil

Canada

Chile

England

Mexico

Singapore

Spain

United Arab Emirates

United States

​

©2018-2025 by reel media pr, LLC

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